Blog
Our thoughts on writing and editing
Teamwork is more valuable than ever
The experience of the past several months has driven home the value of a great team.
Honest content and how to write it
Honest content encourages trust. Creating that content takes care, dedication and skill.
4 ways to serve your readers now
Amid disruption and uncertainty, readers need clarity. We focus on the following touchstones as we write content related to COVID-19.
A little love note
What’s love got to do with good writing? A lot, it turns out. Bear with us.
Expect nothing
When writers work with a flexible plan, they’re alive to the possibilities presented by each interview and each sentence.
Passive voice fails readers
We editors can be persnickety. Some of the rules we enforce might seem arbitrary—but we demand good grammar because it serves readers.
How to give writers feedback
Good writers crave feedback. We want our drafts to accomplish your goals, and to succeed at that job, we need your input.
Do you need a specialist?
If you’re looking to hire a writer, you may wonder: Do I need a specialist? Someone who writes exclusively in my particular topic or format?
What our stats tell us about good writers
We’ve tracked our writers’ time for years. We’ve learned a huge amount, including this: Good writers write efficiently.