An antidote to the overwhelm

The world is complicated. Think shifting geopolitics, intricate global financial relationships and disruptive technologies that range from liberating to terrifying.

Some days, we react to all that complexity with a sigh and the day’s Wordle or a long walk with the dogs. Much of the rest of the time, knotty world events inspire us to get to our desks. It turns out that curiosity about the world and how it works is a great antidote to the overwhelm.

At its outset—30 years ago this year!—The Writing Company focused almost exclusively on financial copy. Not anymore. Consider just a handful of the other topics we’ve covered recently:

  • Decarbonizing cement production

  • Using software to integrate fragmented supply chains

  • The cocoa industry’s sustainability efforts and why Gen Z is eager to learn about them

  • The ethical use of artificial intelligence

  • How a Supreme Court decision on affirmative action could affect post-graduate professional programs

A single piece of content won’t solve the world’s problems. But it can help. We’re exceedingly grateful that our jobs connect us to smart people and give us the opportunity to help readers navigate the big, messy world around them.

If you’d like to talk about dog walks, a complex part of the world or anything else, please reach out. We’d love to hear from you.

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6 tips for communicating well in challenging times

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TWC’s favorite reads of 2022